Almost every big-budget movie is losing money in Bollywood. And yet, even if a small-budget movie makes thrice its cost, the industry does not count it as a blockbuster. Welcome to the warped economics of la-la-land
Ram Madhav is a member of the National Executive of RSS and a founding member of the governing council of India Foundation. He is the author of, among other titles, Partitioned Freedom and The Hindutva Paradigm