Open once thought of doing an article on Indians who did not know Sachin Tendulkar. Our project was shortlived. The task was near impossible. The few people who claimed to not have heard of the cricketer were on the margins of the poverty line or living in remote places. We concluded that no one who lived in the modern world would not have heard of Tendulkar.
We were wrong. One globe-trotting, knowledgeable celebrity with an India connection was unaware of Tendulkar. That person is the Dalai Lama. The Tibetan spiritual leader attended the King’s XI Punjab vs Deccan Chargers match in Dharamshala. Asked if he knew of “a certain Sachin Tendulkar”, he replied: “No, I don’t remember.”