Decline
SOS for the Sanskrit Daily
Avantika Bhuyan
Avantika Bhuyan
14 Jul, 2011
The world’s only Sanskrit daily is struggling to survive.
The world’s only Sanskrit daily is struggling to survive.
The world’s only Sanskrit daily is struggling to survive. As it nears its 42nd anniversary, the Mysore-based daily Sudharma is in dire straits. “We have no political influence, hence are unable to get aid from the government. And industrialists are neither concerned nor interested in this ancient language,” says KV Sampath Kumar, editor and publisher. He has launched an appeal for sponsorships, advertisements and contributions from supporters to help cover printing costs and salaries. Launched on 15 July 1970 by Kumar’s father, Pandit Varadaraja Iyengar, Sudharma is read by 2,000 subscribers across 75 countries. “We use simple Sanskrit words in our articles. And I believe that we have successfully shown that Sanskrit can be used for communication, to dispense knowledge and also explain the philosophy of our forefathers,” says Kumar. Priced at Re 1, the daily carries national and international news, literary articles and book reviews, among other things.
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