What emotion does to creativity
A book that puts the brain under a scanner to make scientific sense of creativity
“One of the main problems is people stealing credit. Most creative directors happily accept awards for ads they didn’t conceive”
Hindi cinema’s biggest blockbuster officially completes 35 years this 15 August, but it was actually born in 1973 in a small room. Screenplay writer Salim Khan remembers how Sholay was conceived.
He will be more prosperous and happier than the creative Indian. And he has a far greater influence over you than you imagine
Some are famous, some are not. You may agree with the list, you may not. But these are in our view the most imaginative men and women in the country. In no particular order.
In an innovative strategy to combat unplayable bowling, Sunil Gavaskar came out and batted with his other hand for an hour to save Bombay from an outright defeat.
The fine art of turning a 30-second clip into a 30-minute programme on the most bizarre subjects