Friendship has been added to the list of commodities you can purchase. Newly started North American company Rent a Friend now permits someone to hire a friend or rent out their friendship, starting from $10 an hour. Aimed at anyone from busy professionals with no time to socialise, people new in town, to the lonely, the service already has more than 200,000 ‘friends’ up for rent. Anticipating accusations of it being a thinly-veiled escort service, they have stated, ‘There is no physical contact at all during the time you spend with a member! You are there to provide friendship only.’ Friends who sign themselves up for rent can specify their rates. With social networking sites like Friendster and Facebook, and now Rent a Friend, friendship has become the best business to bet on.
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